Writing
Straight, practical thinking on custom software, automation, and AI, written for owner-operators, not engineers.
What a decorating business really needs from job management software: quoting with materials, scheduling, customer ledger, and milestone invoicing.
What a small business website audit finds on a site that looks fine, from two real audits: broken share cards, missing headers, wasted image weight.
How to stop Google indexing a staging site before launch: the noindex and canonical setup I use, why it matters, and the launch day cutover checklist.
How service businesses should weigh ready-made software against a custom build: when each makes sense, the honest trade-offs, and a simple way to decide.
Three-minute assessment
Ten questions about how the business actually runs. You get a score, the three things most worth fixing, and an honest price range. No email needed.